Marketing Communications Specialist
Tucson,
AZ,
United States
Company Profile
AOM is a fast-growing technical company at the forefront of precision optical metrology. We bring cutting-edge technology solutions to challenging real-world problems, working with clients across consumer electronics, commercial space, semiconductor and lithography optics, and more.
As a small, dynamic team, we each wear multiple hats and make meaningful contributions to our company's growth. We value creativity, initiative, and the ability to translate complex technical concepts into compelling stories that resonate with our audience. It's an exciting environment where your work will have direct impact on our brand and business development.
Our products and services include:
- Computer-Generated Holograms (CGHs) enabling interferometric testing of optical surfaces – aspheres, freeforms, cylinders, conic sections, and many other complex surface shapes and optical systems
- Mechanics for precise positioning and alignment of CGHs and test optics
- Complete optical test setups for the fast-growing commercial space telescope industry, consumer electronics customers, the semiconductor lithography industry, and many other applications.
Position Overview
As Marketing Communications Specialist, you will be the creative force behind our brand presence and marketing initiatives. You'll craft compelling narratives about our technical solutions, produce engaging visual content, manage our digital presence, and help potential customers understand the value we bring. This role is marketing-first—we're looking for someone who leads with creativity and communication skills, with the ability to understand and translate technical concepts rather than deep technical expertise.
Essential Functions
Develop and execute comprehensive marketing campaigns across multiple channels to increase brand awareness and generate leads
Create engaging written content including blog posts, case studies, press releases, social media posts, email campaigns, and website copy
Produce high-quality photo and video content showcasing our products, team, and customer success stories
Manage and grow our social media presence across relevant platforms with consistent, on-brand messaging
Maintain and update company website, ensuring content is fresh, accurate, and optimized for search
Manage logistics for trade show marketing activities and company events
Design marketing collateral including brochures, presentations, trade show materials, and advertisements
Track and analyze marketing metrics to optimize campaign performance and ROI
Key Responsibilities
Own the company's brand voice and visual identity across all marketing channels
Create a steady stream of engaging content that educates and attracts our target audience
Build and maintain our online presence through website management, SEO optimization, and social media engagement
Produce professional photo and video content for marketing purposes, including product shots, event coverage, and testimonial videos
Develop marketing materials that communicate technical value propositions in clear, accessible language
Coordinate trade show presence, including booth design, promotional materials, and event coverage
Monitor industry trends and competitor activities to identify marketing opportunities
Support business development efforts with tailored marketing materials and presentations
Qualifications
The successful candidate will possess these skills and qualifications:
Required:
- Bachelor's degree in Marketing, Communications, Journalism, or related field
- 3+ years of experience in marketing communications, content creation, or related role
- Strong portfolio demonstrating writing, photography, and/or video production skills
- Proficiency with social media platforms and social media management tools
- Experience with website content management systems (WordPress)
- Excellent written and verbal communication skills
- Strong project management abilities with capacity to juggle multiple initiatives
- Self-starter mentality with ability to work independently and take initiative
- Experience in B2B marketing or technical/industrial markets
- Photography and videography skills with knowledge of Adobe Creative Suite (Photoshop, Premiere Pro, etc.)
- Basic graphic design capabilities
- Understanding of SEO principles and Google Analytics
- Email marketing platform experience (Mailchimp, Constant Contact, HubSpot, etc.)
- Ability to quickly grasp technical concepts and translate them for non-technical audiences
Desired:
Why AOM?
We are a fast-growing optics metrology business supporting amazing technology development all around the world. We operate with the pace and feel of a tech startup with the security of a mature technology at its core. It’s challenging, fun, and offers many opportunities to learn and grow for a motivated Marketing Communications Specialist.
Compensation
Competitive salary
Generous benefits package
Perks
401k contribution
Profit sharing
Community
Company lunches, activities, and events
Opportunity
Learn and grow under the mentorship of optics community leaders